Novelvy Retraite

Expertise(s) : Social media
Client : Novelvy Retraite, digital ecosystem
Period : 2017
Sector(s) : Council

Objectives :
Give more visibility to the brand and develop sales by increasing traffic on the company’s website.

Strategy :
Reaching future retirees, HR managers, chartered accountants and retirement experts through the largest possible number of media by mixing press relations and internet presence based on the distribution of expert content.

Device :
Creation of a digital ecosystem, of a new responsive website, blog and social networks, with permanent SEO optimization.
Social Media and Community Management of social networks on LinkedIn and Twitter.
Creation and production of brand content, newsjacking.
Internal engagement program.

Results :
+300% sessions in 1 year
+35% fans / month
an increasingly social and organic traffic
an average of 10,000 visits per month