Corolle, social media
Expertise(s) : Social media
Client : Corolle
Period : 2015 to 2017
Sector(s) : Childhood
Objectives :
Increase the brand’s visibility and sales
Ensuring the presence of the brand in the daily lives of parents / family members
Create and engage a community of moms and gifters
Strategy :
Exploit all social networks in close collaboration with the management of PR.
Capture and animate a community of young mothers.
Emerging among influencers in a highly competitive area
Device :
Creating a Facebook page and an Instagram account
Implementation of an editorial and graphic guide line
Implementation of a shared editorial schedule
Production of engaging content
Daily community management
Reporting and analysis of pre-defined KPI’s.
Support for customer service and global moderation
Management of crisis situations
